CipherHealth is an award-winning and proven technology platform committed to enhancing communication and care throughout the patient journey. Our full suite of scalable and flexible engagement solutions for healthcare organizations keep patients, staff, families and communities informed about their preventative, acute or elective care — whether it is in a hospital, clinic, facility, at home or anywhere in between.
Since 2009, CipherHealth has been innovating helping to shape the patient engagement category, delivering groundbreaking products to help care providers effectively and efficiently deliver quality care for their patients. CipherHealth’s patient engagement platform sets new standards for care and empowers healthcare organizations to foster meaningful connections to ensure the best possible outcomes for staff members, patients, and their loved ones.
CipherHealth’s growing marketing team is seeking a talented Brand Content Manager with experience in telling compelling brand stories across multiple channels. This position will be responsible for leading and developing our content strategy and execution to support our go-to-market strategy, including thought leadership/awareness, account based marketing, product launches, persona-based nurture flows, and social media. Candidates should have exceptionally strong written and verbal communication skills and expertise in developing compelling content that engages audiences across channels, working in collaboration with marketing colleagues.
This role requires a strategic thinker, master storyteller, content developer and creative self-starter. Your core responsibilities include developing brand communication strategies, crafting content, developing and executing campaign ideas to drive awareness of CipherHealth and elevate our status as a thought leader. With equal parts Product Marketer and Storyteller, you will bring our new positioning to life by building compelling articles, ebooks, white papers, infographics, etc., that will resonate with our primary customer groups and differentiate CipherHealth from the competition.
Reporting into the VP, Product Marketing, you will be an essential part of the marketing team and collaborate regularly with our clinical, growth and customer success teams. The ideal candidate is highly organized, extremely detail-oriented, passionate about his/her work, and a self-starter. She/he understands how to analyze and leverage performance data (e.g., website clickthroughs, blogs, social shares, etc.) to inform our strategy, elicit customer insights, identify new areas of opportunity and develop innovative strategies for increased market penetration and expansion through thought leadership.
Tagged as: Brand Content Manager, CipherHealth, remote